Harmless Harvest Invents ‘Spooning Season’ to Hook Up Consumers With Plant-Based Yogurt

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Comedian and actor Meg Stalter, wrapped in silky pajamas and lounging in a bubble gum-pink bedroom, introduces something called "spooning season" in a new campaign for Harmless Harvest. "Am I talking about cuddling?" she says in a breathy, seductive voice. "Maybe." Narrative, Harmless Harvest Actually, no, but the misdirect is part of the fun of...

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